Select Projects:

Temperature Check Launch Event

For the Temperature Check launch event in NYC coinciding with Armory and Fashion Week, ISE-DA invited artist Tschabalala Self and collector/designer Brandon Blackwood to discuss art and collecting, moderated by curator/writer Jenée Strand. IN addition to end-to-end ideation and management, I sourced the talent and vendors, secured our sponsors, IBest Wines, Ten to One Rum, and Common Ground Spirits, developed the print and digital marketing collateral, created the social media and email blast, selected the gifting takeaways for our panelists, and prepared social media guides for our panelists and partners.

“The Gathering” Dinner Series w/ MoMA PS1 & Artnoir.

During my time at Artmatic, I had the opportunity to support the launch and second editions of The Gathering Dinner Series, which aimed to foster community and encourage dialogue among diverse collectors, artists, curators, and other art enthusiasts. The first edition was in partnership with ArtNoir during Art Basel Miami, while the second was in collaboration with MoMA PS1 during Frieze LA. My primary responsibilities included vendor management and negotiations, creating digital and print collateral, VIP seeding, the guestlist, managing on-site logistics, and coordinating gifting.

Superposition Gallery 4 Year Anniversary Benefit in Honor of Eastville Museum

For Superposition's 4th Anniversary, founder Storm Ascher expanded the partnership with the Eastville Community Historical Society by hosting a benefit exhibition and dinner to support its restoration, archives, programming, and contemporary collection development. Over the July 4th weekend, notable artists, collectors, curators, and influencers—including Hannah Taroe, Kimberly Drew, and Renee Cox—gathered in Sag Harbor and the Hamptons to celebrate. I managed event collateral, sponsors, exhibition, and panel logistics, oversaw catering and vendor management, provided on-site support, and organized VIP gifting to ensure a seamless and impactful event.

Tom of Finland Vodka x Tom of Finland Foundation Printed Matter Party

Tom of Finland Foundation (ToFF) took over The Standard East Village’s Queer Bar, NO BAR, for two unforgettable nights of celebration. Hosted by the fabulous Charlene, the events featured DJs, Tom of Finland-inspired contests, fetish performers, and signature Tom of Finland Vodka cocktails by Chef Angela Dimayuga, inspired by hankie codes. I managed event logistics, coordinated sponsor and venue relations, oversaw activation zones like the photo booth and contests, and handled VIP guest experiences to ensure a seamless and memorable event.

Kiehl’s Holiday Gifting Workshop In Partnership with Feeding America

Kiehl’s holiday activation in Soho combined a shopping experience with limited edition versions of their beloved luxurious products with interactive experiences, including photo moments, custom gift boxes, complimentary wrapping, and a philanthropic partnership with Feeding America across NYC, Chicago, and LA. I managed vendors, coordinated logistics, and provided on-site support for the NYC Influencer and VIP workshop opening, as well as the Feeding America event, ensuring a seamless and impactful experience.

Clinique Skinnovation Pop-Up and Panel at ENVSN Festival

At ION Marketing Group, I led the execution of Clinique’s Skinnovation Pop-Up at the ENVSN Festival, designed to connect with Millennial and Gen Z audiences and drive brand engagement. I negotiated with fabricators to optimize the budget, sourced/managed brand ambassadors and set-up teams, conceptualized guest takeaways and reported key metrics and insights to demonstrate ROI for the interactive pop-up, which featured a speaker series and POS activation.

Clinique Skinnovation Launch Lab Activation m

The Clinique Skinnovation Lab was a three-month activation formulated by ION Marketing Group celebrating the launch of two new innovative product lines Clinique iD and Even Better Pop Lip Colour Foundation. Showcasing the new personalized beauty experiences, guests explored diagnostic tools, customized products, and on-site purchases. I managed tour asset production, sourced strategic mall locations, hired and led Brand Ambassadors, and provided client reports to highlight ROI.

Kiehl’s Cannabis Sativa Seed Oil Herbal Concentrate Herbal Fix launch

Inspired by Kiehl's apothecary heritage and the traditional uses and applications of powerful herbs, Kiehl's chemists proudly introduce the new Cannabis Sativa Seed Oil Herbal Concentrate – a lightweight, calmative, non-comedogenic facial oil that helps to improve the appearance of skin prone to imperfections such as visible redness and discomfort.

House of Ease Branding & Website Development

As a member of the art collective and production company House of Ease, I introduced a new brand outlook and redesigned our website to align with our goals and attract partners. I started with a storytelling workshop to establish our community voice, landing on 'Sexy, Smart, and Funny.' Afterward, I implemented the updates, creating a new website with an enhanced UX/UI design, copy and engagement features. I also developed a month-long social media calendar, selecting images and writing the copy.

Artmatic Website

As a member of the art collective and production company House of Ease, I introduced a new brand outlook and redesigned our website to align with our goals and attract partners. I started with a storytelling workshop to establish our community voice, landing on 'Sexy, Smart, and Funny.' Afterward, I implemented the updates, creating a new website with an enhanced UX/UI design, copy and engagement features. I also developed a month-long social media calendar, selecting images and writing the copy.

Select Published Writing:

ELEPHANT MAGAZINE

HIGHBROW RAMBLER